JM Chalayer is on a mission to help solo business owners look professional and build their dream business.
While growing LeSalon to millions in revenue, JM saw countless beauty pros struggling with pen and paper diaries, and losing clients (and revenue) to marketplace apps. He knew there had to be a better way!
Drawing from his passion for helping people succeed on their own terms, he founded JENA – the ultimate booking app for solo business owners ready to take control of their time, income, and sanity.
When COVID hit and everybody started their own businesses, JM and his team built JENA from the ground up to solve real problems like late-night WhatsApp back and forth, missed bookings and no-shows.
No more generic websites that look shabby, no more hidden “new client” fees eating into your income – just one professional booking app that makes you look established and helps you build your own brand.
JENA was launched in the summer of 2024 and is quickly adding features that beauty pros actually want, like proper consultation forms that save you 4 hours a week and automated booking reminders that eliminate no-shows. As someone who’s built successful businesses before, JM understands what it takes to create something that beauty pros can’t live without.
