Wella Professionals

Global haircare brand Wella Professionals has been an integral part of the professional hairdressing community since its inception in 1880. Originally founded in Germany, Wella is known for its impeccable superior quality products and first class education. The term ‘Wella Family’ is synonymous with the professional hairdressing community globally, and despite its immense size, personal service and relationships with its customers are still at the core of the brand. Wella’s portfolio of products includes an extensive range of colour, care, style, wave, and technical products. Its most technologically advanced range is its permanent colour, Koleston Perfect ME+; an extensive colour range that not only delivers incredible results but significantly reduces the chance of developing an allergy to colour. The journey may have started from humble beginnings, but fast forward to 2025 and Wella Professionals has been officially named the No.1 Salon Hair Brand in the UK*.

*According to the 2024 edition of Kline’s Salon Hair Care Global Series (data for full calendar year 2024, published April 2025), Wella Professionals is the Leading Master Brand in the overall professional hair care market in the United Kingdom based on value sales of products collected in local GBP currency.