22 - 23 June 2025
O2 Manchester

Iconic Dyson tools – re-engineered for professionals.

Dyson was built from a desire to solve problems that others ignore, and in 2016, it exploded into the Beauty world with the Supersonic™ hairdryer. Within just a month of launching, the Supersonic™ became the best-selling hairdryer in the UK, earning its title as a ‘status symbol’, recommended by professionals everywhere.

Now, Dyson engineers are continuously re-imagining haircare for all hair types. Their obsession over hair science has seen the launch of a range of products that pioneer hair health, intelligent styling, powerful airflow and usability – including the professionally acclaimed Supersonic r™ hairdryer, and the iconic Dyson Airwrap™ multi-styler.

Recommended by experts, the Dyson professional haircare range is built with stylists in mind. Dyson’s hero professional product, the Supersonic r™ weighs 20% less than previous models and offers a curved “r” shape to improve comfort. With intelligent heat control, it dries fast and provides maximum user control for precision styling, that lasts.

With faster drying times, intelligent attachments, less heat damage, versatility and ergonomic lightweight designs

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